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Sustainable Green Living? Get Started With 10 Simple Actions to Environmental Improvement

Posts Tagged ‘Proctor Gamble’

Green Products - Well Done Proctor and Gamble

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The problem I have with many companies that offer “green products” is that some of them are offering conventional products with a “green label”.

Proctor and Gamble is taking the environment seriously. They are doing their part to reduce their CO2 emissions and create environmentally friendly products. In addition to that they are actually measuring their performance in relation to their sustainability goals.

Wow, a company that is keeping itself accountable.

The company also plans to deliver a 20 percent reduction (per unit of production) in carbon dioxide emissions, energy consumption, water usage and disposed waste from P&G plants, for a total reduction over the decade of at least 50 percent. P&G’s original target was set at a 10 percent reduction.

P&G established five sustainability strategies in 2007 with measurable goals in key areas. The company released its tenth annual sustainability report in November 2008 that stated the company was on track to meet or exceed its five-year goals.

As I’ve mentioned before, I have know problem with a company making a profit, even on green products. After all, if there is no profit, then there is no incentive for the company.

What I do have a problem with is companies gouging their customers or marketing products that provide little improvement.

Well done P&G, you deserve a (reasonable) profit.

You can read the full article at Environmental Leader.

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